MopedDB

Kram-It / HRD

Year		Event		Edit
1997		The production of Kram-IT / HRD is being discontinued.
1986		Kram-IT acquires the naming rights for Italy as well as remaining stock and production equipment from HRD.
1982		Gianni Perini and Vito Consolati found the Kram-IT brand. Italian investors acquire the rights, machines, and expertise from Fritz Kramer and his Kramer sports motorcycles. The name KRAM-IT simply stands for KRAM-er IT-alia. The aim is to maintain the excellent reputation of Kramer's chassis, in particular the cantilever rear suspension, while relocating production to Italy.

Foundet:1982

The brand emerged from the ruins of the German company Kramer-Sportmotorräder. When Fritz Kramer ran into financial difficulties in 1982, Italian investors acquired the rights, the machines, and the know-how. The driving forces behind KRAM-IT were Gianni Perini and Vito Consolati. The name KRAM-IT simply stands for KRAM-er IT-alia. The aim was to maintain the excellent reputation of Kramer's chassis (especially the cantilever rear suspension) while relocating production to Italy.

The golden years of enduro racing

In the 1980s, KRAM-IT became a fixture in the Enduro World Championship and the prestigious "Six Days" (ISDE).

Motorization: KRAM-IT remained true to tradition and mainly used the extremely powerful engines from Rotax (Austria). This combination of German chassis genes, Italian design, and Austrian engine power made the machines winners.

The name change to HRD (from 1986/87)

After the original Italian luxury brand HRD (Happy Red Devils) owned by Luciano Marabese went bankrupt in 1987, the owners of KRAM-IT acquired the naming rights to HRD.
As a result, the motorcycles were often marketed under the double name Kram-It/HRD or eventually just as HRD. This was for marketing reasons, as "HRD" sounded more modern and Italian than the somewhat cumbersome "Kram-It."

Technical heritage

KRAM-IT/HRD was known for:

Cantilever suspension: The distinctive rear swing arm with the horizontal shock absorber under the tank/seat.
Color scheme: The machines were often painted in bright white with blue or red accents.
Exclusivity: As with Fritz Kramer, the machines were not mass-produced, but designed for ambitious competitive riders.

Last edited: 2/19/2026 · Jürgen Wißler